WooCommerce and Magento are the two most preferred e-commerce platforms on the market right now. Both platforms have their own set of strength and convenience for different requirements.
Magento is a standalone product, which is now possessed by eBay, a well-known eCommerce company whereas WooCommerce is a free plugin from a giant CMS (Content Management System) platform Wordpress. We can say, both platforms are backed by well-known and giant enterprises.
If you are planning to set up an online business or want to move your offline business into the online world, most probably these two platforms will be appearing in your mind.
Another popular platform is Shopify, that has also emerged as a popular eCommerce platform for millions of people. You may read the review on
Woocommerce vs. Shopify to know the more features of this platform.
Now coming back to the current review, it will compare different features of WooCommerce and Magento in different categories and help you to decide which e-commerce platform is better for your business.
So stick to this comparison till last.
Let’s begin with pricing first:-
Although both WooCommerce and Magento are free yet they have their own ways of handling setup and operating charges.
WooCommerce- As mentioned above, WooCommerce is a free plugin for WordPress, which means if you already have a fully-functional WordPress site, you need not buy anything else.
However, to enhance appearance, security, and functionality of your online store, you may have to buy paid add-on plugins such as social media integration, payment gateways, SSL certificates (If your web host partner is not providing the same).
On the other hand, if you don’t own a WP site, you will need a domain name, hosting plan, mobile-responsive theme and an SSL certification. And the exact costing of your e-commerce store on Woocommerce will depend on this requirements.
Nevertheless, the estimated cost for a basic WooCommerce store can be up to $10/mo.
Magento-When it comes to pricing, Magento provides you two options: Magento Community Edition and Magento Enterprise Edition.
The Magento community edition is a free and self-hosted platform, which means you can download and use it without paying for any monthly subscription. This platform is an ideal option for small and mid-sized enterprises.
However, if you are looking for an upgraded version of Magento, you can go with Enterprise Edition that perfectly matches the need of large-sized enterprises. It is paid version and the price of the same will depend on the size of your business.
If want to know the exact amount that you have to pay for this edition, you can contact Magento specialists and request the quote.
Although Magento is free yet like WooCommerce you will have to pay extra if you want add-on plugins.
- Customization Options:-
WooCommerce- The default theme for WooCommerce is very clean and sleek. However, you can change it according to your taste or business niche. There is a wide range of free and paid themes for WooCommerce ranging from $79 to $139.
Moreover, you can also integrate your WooCommerce store virtually in any WordPress theme.
WooCommerce supports a wide range of plugins and extensions you can use to enhance the functionality and look and feel of your store.
Magento is one-stop shopping solution that supports a lot of customization and functionality that a giant e-commerce retailer may require. In Magento, you can easily work with different currency, languages, and payment options.
However, it is quite difficult to add extensions and making customization with Magento. And If you are not familiar enough with web coding, you will have to hire a Magento specialist to set up your Magento store.
- Ease of Use
WooCommerce:-Like WordPress, WooCommerce is easy to use. Even if you are not familiar with the functionality of WP, you can easily setup and use this platform. There are a lot of plugins, you can use to customize your store with WooCommerce and give it desired functionality and look.
There are numerous videos and tutorials on WooCommerce that can help setting up WooCommerce easily.
Like Woocommerce, Magento’s interface is quite user-friendly. Magento also comes with numerous videos, documentation and tutorials that can help you using and setting up this platform.
However, the difficulty with Magento occurs when adding extensions. And most of the time, people look for a specialist developer to add extensions.
- WooCommerce is well-known to most WP users. This widely popular e-commerce platform supports approximately all the functionality you will require to begin an online store.
- Below are some features of having WooCommerce as an e-commerce platform.
- It supports a countless number of products so you need not worry about the count of products you want to list.
- Based on the WP plugin, it supports robust extension system.
- You can enable approximately any payment procedure.
- It supports its own layout and theme system.
- Like in WooCommerce, you can list a countless number of products.
- Supports APIs that let you connect with any 3rd party solution.
- Customer Support
It is quite crucial to have a reliable customer support, especially if you are a beginner. Therefore, before going with any company, do not forget to check with their customer support departments.
Let’s find out the customer support of these two well-known e-commerce platforms
WooCommerce: There are 3 ways you can get in touch with their customer support. For technical issues, you can submit ticket support, for sales, you can submit a query. For general queries, you can look for their docs, where you can find the answers to all your queries associated with WooCommerce.
Although Magento does not support any official customer support service yet you can get the answer to your query in its extensive developer community.
- Wrapping Up
t is worth to mention that both WooCommerce and Magento support amazing features that can be helpful in managing an e-commerce store efficiently. However, on the basis of features, customer support and ease you use, WooCommerce could be a better option for beginners.